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The Brazilian Cortana
Ghostwriting & Content | Microcopy | Persona Development | Voice & Tone
In 2017, Brazilians were starting to talk not only with each other, their pets and with ourselves, but also, with personal assistants. Technological figures responsible for assisting
us with our daily needs providing lots of information.
But that was to technical. Not personal.
G | C
Eu nunca
Creative Concept | Copy | Illustration | Social Media
Have you ever said "I will never (something)"? I sure did. Many times.
But as life goes by, I discovered how good it is to be "wrong", and to find joy eating that thing you would never eat, traveling to a place you could only imagine or doing things never thought possible.
That was the starting point for the Eu Nunca Project. And here, are some of the arts, creative concepts, copy and illustrations that I developed specially for Instagram.
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